For Black-Owned E-Commerce Stores

Launch or scale your affiliate programme. Recruit creators who already speak to your customers, then pay only for performance.

Why E-Commerce Brands Choose Afrofiliate

From Shopify to custom stacks, we make performance partnerships simple, measurable and scalable.

Audience Fit

Curated Black and allied creators with real purchase intent across beauty, fashion, home, tech and food.

Track What Matters

Clicks, average order value, cost per acquisition and return on ad spend. Reliable attribution with clear reporting you can share with stakeholders.

Pay for Outcomes

Flexible commission models including cost per acquisition or hybrid. Automated payouts keep partners engaged.

+22%

average uplift in new-to-brand orders after 90 days

Source: Recent Afrofiliate e-commerce onboardings

What Is Included

End-to-end affiliate programme build, creator recruitment and always-on optimisation.

Core Services

  • Programme setup, tracking and storefront integration
  • Creator discovery, vetting and onboarding
  • Link management, coupon strategy and promotional calendar
  • Fraud checks, compliance and brand safety
  • Monthly reporting with actionable insights

Recommended Add-Ons

  • Ambassador seeding and briefs for user-generated content
  • Whitelisting and paid social amplification
  • International expansion and multi-store setups
Start Your Programme

How It Works

A clear path from brief to measurable revenue.

  1. Brief and Goals

    We align on KPIs, audiences, commission model and tech stack.

  2. Setup and Tracking

    Implement tracking and product feeds, then test attribution end to end.

  3. Recruit and Activate

    Invite vetted creators, seed product and launch the first promotions.

  4. Scale and Optimise

    Double down on what works with seasonal pushes and bundles.

Trusted by Shoppers and Creators

Brands and marketplaces our network engages with.

“Afrofiliate helped us stand up a programme fast, then brought creators who already speak to our buyers. We could finally track what moved the needle.”

D. Morgan, e-commerce founder

E-Commerce FAQs

Which platforms do you support?

Shopify, WooCommerce, BigCommerce and custom stacks. We confirm compatibility during scoping.

How do commissions work?

Most brands start with a cost per acquisition on net sales, sometimes with a launch bonus or a hybrid for key partners.

Can you seed product to creators?

Yes. We manage sample logistics, creator briefs and disclosure guidance to keep everything compliant.

How fast until we see results?

Setup can complete in weeks. Early sales often follow the first activations, then compound as the partner base grows.