How It Works
Three simple stages that apply to both creators and brands.
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Join and Align
Define goals, audience and KPIs. Brands launch a programme or campaign. Creators pick offers that fit their niche.
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Promote and Track
Creators use unique tracking links or codes. Clicks and conversions are recorded with cookies or server-to-server events.
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Optimise and Get Paid
Review reports, improve content and offers and receive payouts on the set schedule.
Tools You Will Use
Start lean and scale your stack as you grow.
Tracking Dashboard
See clicks, conversions and commissions in real time.
Link Shortener
Clean URLs and better click-through rates.
Content Planner
Organise posts, scripts and shoot dates.
Analytics
Understand which content and offers convert.
Do This, Not That
Habits that separate consistent growth from guesswork.
Do
- Create evergreen content that ranks and keeps converting
- Disclose affiliate relationships clearly
- Test calls to action, angles and formats, then double down
- Keep a simple sheet of links, codes and top performers
Do Not
- Promote everything. Focus on audience fit
- Swap links without checking tracking or cookie windows
- Ignore post-purchase feedback from your audience
- Rely on one platform. Diversify your traffic sources
FAQ for New Affiliates
Everything you wish someone had told you on day one, grouped by topic.
Basics
What is affiliate marketing?
A performance model where creators and publishers earn when their content drives tracked actions such as sales or leads.
Do I need a website to start?
No. Many creators start with social, newsletters or communities. A website helps with long-term search visibility but is not required on day one.
How do I choose what to promote?
Pick products you genuinely use or that your audience already asks about. Start narrow, test a few offers, then scale the winners.
Tracking and Tech
How do tracking links work?
Your unique link carries an ID. When it is clicked, the network records the session and attributes the purchase if it happens within the tracking window.
What about cookies and iOS privacy changes?
We combine cookies with server-to-server events where possible. Always use the latest links and avoid redirect chains that break tracking.
Why do my clicks not match my analytics?
Attribution tools count differently. Focus on direction, not exact parity. Watch trends by content and offer rather than single-day numbers.
Content and Growth
What content converts best?
Authentic reviews, comparisons, tutorials and problem-to-solution stories. Blend quick social hits with evergreen posts for compounding revenue.
How often should I post affiliate content?
Keep a balance. Provide value most of the time and weave offers in naturally. A content calendar keeps you consistent without spamming.
How do I improve over time?
Track your top ten posts, links and best angles each month. Refresh winners, drop underperformers and test one new format per cycle.
Payments and Compliance
When and how do I get paid?
Most programmes pay monthly after the returns window closes. You will see approved commissions in your dashboard and receive payouts by your chosen method.
Do I need to disclose affiliate links?
Yes. Add clear disclosures on every platform you use. It builds trust and meets legal requirements.
Can I use coupon or cashback angles?
If the brand allows it. Check the programme rules. We maintain fair attribution and audience-fit protections.